Performance Marketing Specialist

Performance Marketing Specialist

Location: Cebu or Manila, Philippines

Work Arrangement: Onsite, Full-time

Shift: Monday – Friday | 7:00 AM – 4:00 PM PHT

Salary: Php 60,000

Unlock Your Potential! 

At TOA Global, we have a deep commitment to empowering individuals to excel in their enterprises, careers, and communities. Our global footprint stretches across Australia, New Zealand, North America, and the Philippines, supporting our global clients across the accounting, finance, and professional services industries. 

We are seeking an analytical, results-driven Performance Marketing Specialist to join our media team. Working closely with the Paid Media Manager and internal agency teams, you will assist in building, optimizing, and reporting on multi-channel digital ad campaigns—including Google Ads, social media advertising, and display networks. You will play a crucial role in delivering high-converting media strategies, meticulous data tracking, and exceptional client outcomes.

Your Impact

• Google Ads Setup & Optimization: Build, test, and optimize Google Ads search and display campaigns across various client portfolios, including audience building, integrations, and ongoing data analysis.

• Display & Ad Server Management: Manage and optimize Google Ad Manager and proprietary ad campaigns, ensuring accurate budget tracking, data analysis, and delivery performance.

• Social Ad Campaigns: Create and optimize paid social ad campaigns across platforms, executing audience targeting, campaign testing, and real-time performance tweaks based on campaign briefs.

• Content Collaboration: Collaborate closely with onshore agency creative teams to produce visual assets and ad copy aligned with client campaign goals.

• Data Collation & Reporting: Gather performance metrics and compile campaign reports to provide clear insights for the Paid Media Manager and external stakeholders.

• Project Administration: Maintain operational rigor by logging billable hours, tracking project timelines, and ensuring accurate administrative records.

What You Bring

• The Experience: 1 to 3 years of agency experience building and optimizing paid media campaigns, with proven experience executing Google Ads and paid social strategies.

• Credentials & Certifications: Degree in Digital Marketing or a related field. Google Search Ads and Google Analytics 4 (GA4) certifications are highly desirable; Meta/Facebook Blueprint certification is an advantage.

• Technical Mastery: Hands-on proficiency with Google Ads, Google Ad Manager, Meta Ads Manager, and web analytics tools, with strong data analysis capabilities.

• Analytical & Operational Skills: Highly numerical mindset with strong attention to detail, process-driven organization, and effective task prioritization habits.

• Communication & Collaboration: Excellent written and verbal English communication skills for collaborating with onshore teams and coordinating campaign deliverables seamlessly.

Why You’ll Love It Here

We believe in rewarding high achievers with a work environment that fuels both professional growth and personal well-being.

• Time for You: Enjoy 21 Total Annual Service Incentive Leaves, flexible to use for travel, emergencies, or anything you may need for your “Me time.”

• Tenure Recognition Program: Celebrate your milestones with us; on your 2nd year, choose between a cash reward or one free HMO dependent.

• Health & Security: Comprehensive HMO and Life Insurance coverage from day one.

• Day Shift Stability: Enjoy a predictable daytime schedule aligned with Australian/Asian business hours, keeping your evenings and weekends free.

• Modern Onsite Hub Options: Work out of our state-of-the-art office facilities in either Cebu or Manila, equipped with high-speed infrastructure, collaborative spaces, and strong peer support.

• Global Agency Portfolio Exposure: Expand your digital marketing toolkit by running multi-channel performance campaigns alongside international media strategists.